This role will be on a HYBRID schedule at our US HQ in El Segundo, CA
Travel: ~20–30%
Why you will love this role:
The Marketing Manager, Content Strategist is both a content leader and subject matter expert, responsible for developing, organizing, and activating high-impact content that drives customer engagement, sales effectiveness, and brand growth. This role translates complex medical and technical information into compelling stories and owns content from strategy through execution and performance optimization.
What you will be doing:
Key Responsibilities:
- Develop and execute content strategies that support product portfolios, revenue growth, and market share.
- Create high-quality marketing content including case studies, brochures, white papers, presentations, and sales tools.
- Serve as a subject matter expert for assigned products, clinical applications, and customer use cases.
- Translate complex clinical and technical concepts into clear, compliant, customer-focused messaging.
- Partner cross-functionally with Marketing, Sales, Product Management, Medical, Regulatory, and external agencies.
- Manage content organization, repositories, and utilization to ensure accessibility, relevance, and consistency.
- Analyze content performance and optimize based on data, market insights, and field feedback.
- Support product launches, events, conferences, and field engagement initiatives.
- Act as a brand ambassador, ensuring consistent, value-driven messaging across the U.S. market.
What you bring:
Required
- Bachelor’s degree in communications, Marketing, Business, or related field.
- 3–5 years of medical device or healthcare marketing/sales experience.
- Proven success creating and managing impactful marketing content.
- Strong writing, editing, presentation, and storytelling skills.
- Experience working with third-party agencies.
- Proficiency with Microsoft Office and content management tools.
- Strong organizational skills and ability to manage multiple projects.
Preferred
- 5+ years of content strategy or healthcare marketing experience.
- Medical device, healthcare, or B2B technology writing experience.
- Familiarity with regulatory and compliance requirements.
- Willingness to travel occasionally (20–30%).
Who we are:
- KARL STORZ is an independent, family-owned company headquartered in Germany’s renowned MedTech manufacturing region. For 80 years, we’ve pioneered the most groundbreaking innovations in minimally invasive surgery and OR integration to benefit patients and healthcare providers alike. With more than 9,000 associates worldwide and 1,800 in the US, we pride ourselves on harnessing cutting-edge technology, precise workmanship, and unrivaled customer support to help healthcare facilities manage costs, streamline operations, and deliver positive patient outcomes. With onsite locations and field opportunities across the country, we attract a diverse and talented staff, unified by the desire to foster positive change in the world. Because it’s not just about the tools we create—it’s about the lives we change together.
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